Webflow, which is an alternative to WordPress, didn’t add WebP format until the end of 2022, so tools and companies are still implementing this. But it was not until the recent year that this format has really been added to tools in general. It’s funny because this format was developed all the way back in 2010. It was a format developed by Google to try and create a format that would provide superior lossless image quality for the web.

But there are 2 other formats suited better for the Web. You probably know formats like JPG and PNG. This is why you want to optimise your images, but there are many formats to consider. The smaller the image size is, the faster it will naturally load as the browser needs to process less KB. The better compressed and optimised your images are, the faster your website will load which will result in a better user experience and higher rankings on Google in the long run. This all comes down to user experience, both when Google measure it and also for your visitors. This is both for our own website and for other websites we’re browsing as well, and here images play a significant role. When we’re browsing, we want to spend as little time as possible waiting for a website to load. Why Should I Optimise Images Without A Plugin? I recommend you use websites for this, as downloading an application just for image compression is too excessive.īut before I get to that, I’ll explain some of the benefits of optimising and compressing images for your WordPress website. I’m listing 4 other websites you can use to compress images. There are more tools than just TinyPNG if you don’t want to use a WordPress plugin. You can then download and upload the compressed image to your WordPress website in the media library. When the image is compressed, you can see how much Tinypng has compressed the image. To optimise your WordPress images without a plugin, go to and upload your image. It makes your WordPress website load faster and improves your user experience using your website, resulting in better SEO rankings for your website. You want to optimise the images on your WordPress website for multiple reasons.

Tinypng for wordpress